Leading digital
We’re a leader in the digital world and our brands are available on every platform.
-
11.5M
UNIQUE USERS PER MONTH (WEBSITE)
autotrader.co.uk is the UK's leading motoring website with unique users of up to 11.5 million per month. With an average of 37.3 million digital visits per month we offer the UK's leading online route to market and the largest audience for used vehicle advertising.
-
OVER
37M
DIGITAL VISITS EACH MONTH
Measured across all platforms, this figure is up 24% since 2012.
-
90%
DEALER PENETRATION
Serving online and mobile markets, we help our consumers buy and sell vehicles on multiple platforms. It’s no wonder that the vast majority of UK dealers choose Auto Trader.
-
364,000
Average stock of vehicles listed each month.
-
OVER
4,000
WEBSITES HOSTED
We run and maintain over 4,000 websites for dealers through our RAZSOR product.
-
3.5M
UNIQUE USERS PER MONTH (MOBILE)
Increasingly, buyers and sellers come together on mobile platforms – up from 2.2 million in 2012 to an average of 3.5 million in 2013.
-
100,000
FRIENDS
We have a well-defined social media strategy, directing high levels of traffic to Auto Trader from Facebook, Twitter and Open Web.
-
3x
We have 3 times more visitors to our website than our nearest competitors.
- About us
- Introduction
- Vision and strategy
- Our Board
- Our leadership team
- Corporate governance
- Our divisions
- Where we operate
- Corporate social responsibility
- History
- Ownership
- International